The stationery storewatchMake it! ? 10 questions asked by PAPIER TIGRE! [Part 1]
PAPIER TIGRE is a French-born stationery brand. Their playful designs and color schemes are popular. The collaboration watch with PAPIER TIGRE is on sale soon! This time, I asked a question to a designer in Paris, France who was involved in the production. We will introduce collaboration watches in parts one in the first and second parts. In the first part, we will be discussing PAPIER TIGRE's deep digging and their thoughts on collaboration.
Q1. What kind of brand is PAPIER TIGRE?
A product brand focusing on stationery from Paris, France. We started off with the desire to get together with creative people and start something innovative.
The key concept of the brand is "innovation and creation." Rather than being bound by the category of items, we value elements such as graphics, playfulness and practicality, and strive to create products that users can freely think about and enjoy.
Q2. What do you usually pay attention to when designing?
Everything that exists in everyday life is a source of inspiration. The city and surrounding environment in particular are filled with the underlying material. For example, a variety of ideas can arise from interactions with friends, family, and all kinds of communities. You can also get some hints by going to the exhibition, reading, or watching the movie. I always value carefully observing the events that occur in my daily life, reflecting scenery, and not losing consciousness.
Q3. Q&Q What do you think about your collaboration with SmileSolar?
When I was asked, I wanted to take the challenge right away. Q&Q SmileSolar is "light," "water resistant," and "optical power generation."watch"It has the appeal of its excellent functionality, a wide variety of colors and designs, and easy-to-use prices. It's easy to match with anyone, both children and adults, and will enrich your everyday life.watchI was very excited to see how happy the PAPIER TIGRE design will lead to.
Q4. Please tell us about the concept of the collaboration watch.
The product was created with the concept of "fusing two brands." Q&Q SmileSolar'swatchIt functions as a design element and is valued by PAPIER TIGRE. Both of these things naturally intersect, and I was conscious of not only one of the claims that were not noticeable.
Q5. What kind of members did you work on the collaboration watch? Also, please tell us about the members' reactions and attitude towards their efforts at that time.
We formed a team together with creative staff from Paris and Tokyo. The design is decided by the entire team, simulating various variations. The whole staff enjoyed creating the paper sample while wrapping it around their arms, saying, "This is good!" I would like to share this excitement with you all as soon as possible.
Conclusion
So far, we have heard about PAPIER TIGRE and what they think about this initiative. In the second part, we will be discussing specific production episodes for the collaboration watch. Stay tuned!
